About Us

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The Clever Fox Team

Coral
BUSINESS

Agile Mastery. Coral is adept at organising, planning, and managing risk. Her outcome-led thinking is complemented by her skills in data analysis, providing valuable insights that drive performance and improvement. Coral’s attention to detail elevates every project she touches.

Daniel
MARKETING

Human Touch. Dan has a remarkable ability to foster collaboration and drive progress. He specialises in crafting campaigns that resonate with consumers on a psychological level. Dan’s talent at conveying complex information simply and clearly is invaluable.

Krys
BRAND

Design Ninja. Krys brings 15 years of experience spanning from small businesses to tech startups in the US, UK, Australia, and New Zealand. Her expertise includes digital design, rapid prototyping, UI/UX, social media strategy, and more. She knows how to add value to any project.

Empowering Your Success.

Clever Fox isn’t just a business—it’s a family. Founded by sisters Krys and Coral, along with Coral’s husband, Dan, we bring together a unique mix of skills, experiences, and perspectives to help businesses thrive. 

With over 40 years of collective experience across New Zealand government and American tech startups, we’ve learned what it takes to create real, lasting impact. Our team combines global insight, human-centred communication, and agile expertise to deliver tailored solutions that empower businesses to stand out. 

At Clever Fox, we pride ourselves on our authenticity, attention to detail, and commitment to excellence. We’re not here for tall poppy syndrome—we’re here to help businesses uncover and showcase their strengths, rising above the competition with confidence.